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Dr David P Ruttenberg
PhD, FRSA, FIoHE, AFHEA, HSRF
Neuroscientist & AI-Ethics Specialist
Honorary Senior Research Fellow & Fulbright Specialist
Creator of Neuro-adaptive/Sensory Sensitivity Technologies
University College London: Institute of Education | Institute of Cognitive Neuroscience | Institute of Healthcare Engineering
University of Cambridge: Centre for Attention Learning & Memory | Cognition & Brain Sciences Unit
Contacts: t.: +1.561.206.2160 | e.: david@davidruttenberg.com | e.: d.ruttenberg@ucl.ac.uk | LinkedIn | UCL Profile
I help organisations deploy AI that enhances human cognition—ethically and inclusively.
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![[HERO] The Neuroscience of Focus: Why Your Team is Fatigued (and How AI Can Help)](https://cdn.marblism.com/KuWTtsbfLLK.webp)
![[HERO] The Neuroscience of Focus: Why Your Team is Fatigued (and How AI Can Help)](https://cdn.marblism.com/KuWTtsbfLLK.webp)
The Neuroscience of Focus: Why Your Team is Fatigued (and How AI Can Help)
Your team is tired. Not just "need-another-coffee" tired. We’re talking about the deep, brain-draining exhaustion that turns sharp thinkers into zombies by 2 PM. Here’s the thing: this isn’t a willpower problem. It’s a neuroscience problem. And understanding the science behind mental fatigue is the first step toward actually fixing it. Let me walk you through what’s happening in your team’s brains: and how ethical AI might offer some real solutions. Your Brain is Not a Machi
![[HERO] The Future of Wearables: From Step-Counting to Sensory-Aware Support](https://cdn.marblism.com/WJwaVHi8HGX.webp)
![[HERO] The Future of Wearables: From Step-Counting to Sensory-Aware Support](https://cdn.marblism.com/WJwaVHi8HGX.webp)
The Future of Wearables: From Step-Counting to Sensory-Aware Support
A decade ago, wearables mostly meant one thing: steps. Maybe a heart rate graph if you were feeling fancy. Now the space is exploding. MarketsandMarkets estimates the wearable technology market will grow from USD 84.53B in 2025 to USD 176.77B by 2030 (MarketsandMarkets, 2026). Fortune Business Insights similarly pegs 2025 at USD 86.78B with a projected rise to USD 191.58B by 2032 (Fortune Business Insights, 2025). That growth is real, and it is not slowing down. But the bigge
![[HERO] Digital Fatigue and AI: Using Neuroscience to Build More Human-Centered Systems](https://cdn.marblism.com/RBK4O2UCQT3.webp)
![[HERO] Digital Fatigue and AI: Using Neuroscience to Build More Human-Centered Systems](https://cdn.marblism.com/RBK4O2UCQT3.webp)
Digital Fatigue and AI: Using Neuroscience to Build More Human-Centered Systems
We have all felt it. That heavy, foggy feeling after hours of video calls. The inability to concentrate after scrolling through endless notifications. The strange exhaustion that comes from doing nothing but staring at screens all day. This is digital fatigue. And it is not just in your head. Well, actually, it is: but in a very real, neurological way. As someone who has spent years researching sensory sensitivity and cognitive wellbeing, I have watched digital fatigue become
![[HERO] 7 Mistakes You Are Making with AI Risk Management (and How to Fix Them)](https://cdn.marblism.com/hMdVfxVMsaM.webp)
![[HERO] 7 Mistakes You Are Making with AI Risk Management (and How to Fix Them)](https://cdn.marblism.com/hMdVfxVMsaM.webp)
7 Mistakes You Are Making with AI Risk Management (and How to Fix Them)
Let me be blunt with you: most organizations are getting AI risk management wrong. And it's not because they lack smart people or good intentions. It's because they're missing the human element entirely. After spending years conducting clinical trials, developing theories that resulted in 10 patents, and working extensively with neurodivergent populations, I've seen firsthand how AI systems can either support or completely derail the people they're supposed to serve. My resea
![[HERO] Fighting the](https://cdn.marblism.com/zE4k1TgJCgh.webp)
![[HERO] Fighting the](https://cdn.marblism.com/zE4k1TgJCgh.webp)
Fighting the Distraction Engine: How Neuroscience Can Improve AI Focus
Let's be honest: most of the technology we use every day wasn't designed to help us focus. It was designed to capture our attention and keep it hostage. From infinite scroll feeds to notification bombardment, modern AI systems have become remarkably good at one thing: distraction. And for neurodivergent individuals who already navigate complex attentional landscapes, this "distraction engine" can be genuinely harmful. But here's the good news: the same neuroscience that expla
![[HERO] Sensory Sensitivity and AI: Designing for the Neurodivergent Brain](https://cdn.marblism.com/nBN0OOSBUom.webp)
![[HERO] Sensory Sensitivity and AI: Designing for the Neurodivergent Brain](https://cdn.marblism.com/nBN0OOSBUom.webp)
Sensory Sensitivity and AI: Designing for the Neurodivergent Brain
Imagine walking into a grocery store. The fluorescent lights hum and flicker overhead. A dozen conversations blend into a wall of noise. The air conditioning creates a constant low drone. For many people, this is just... Tuesday. But for neurodivergent individuals: especially autistic adults: this sensory cocktail can trigger overwhelming distress, cognitive fatigue, and a desperate need to escape. This is the reality of sensory sensitivity. And it is one of the most underadd
![[HERO] Why](https://cdn.marblism.com/Oe4g4JAJeyb.webp)
![[HERO] Why](https://cdn.marblism.com/Oe4g4JAJeyb.webp)
Why "Ethical AI" is More Than a Compliance Checklist (And Why CXOs Should Care)
If you are a CXO, you have probably sat through a meeting where someone says "ethical AI" and everyone quietly translates it into compliance paperwork, legal reviews, and risk registers. I get it. But treating ethical AI as a box-tick is like treating security as a "one time IT task." It is not a tax on innovation. It is how you build AI that scales without blowing up trust. In 2026, AI is now part of pricing, hiring, customer service, fraud detection, clinical decision suppo
![[HERO] The Hidden Cost of Sensory-Insensitive AI: How Your Tech Might Be Driving Employee Fatigue](https://cdn.marblism.com/cFjJkMEs1X0.webp)
![[HERO] The Hidden Cost of Sensory-Insensitive AI: How Your Tech Might Be Driving Employee Fatigue](https://cdn.marblism.com/cFjJkMEs1X0.webp)
The Hidden Cost of Sensory-Insensitive AI: How Your Tech Might Be Driving Employee Fatigue
You have invested millions in AI-powered tools to boost productivity. Your dashboards are sleek. Your notifications are instant. Your analytics are real-time. But here is the question nobody is asking: Is your technology actually exhausting your workforce? The answer, for a significant portion of your employees, is almost certainly yes. The Sensory Elephant in the Room When we talk about workplace fatigue, we usually point to obvious culprits: heavy workloads, poor manageme
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